News

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March 9, 2023

ERG's can't solve the PR industry's diversity gaps alone

Praytell’s Naria Frazer shares how companies can better support employee resource groups which includes connecting ERG efforts to broader DE&I goals.

March 2, 2023

Podcast: Marketing’s world-changing power and sustainability stories

The Drum asks marketers, including Laura Fell, head of graphic production for George P. Johnson, for substantive examples of how marketing is changing or has changed the world, particularly in relation to the environment.

March 1, 2023

Cricket Wireless: Stress Less, Smile More

Cricket Wireless is inviting people to destress at their desks with its first ever playable ad created in collaboration with ARGONAUT, featuring two members of Cricket’s crew of lovable characters.

January 19, 2021

Insurance Marketplace The Zebra Chooses Argonaut as Creative AOR

After a pitch that began with 37 agencies, San Francisco-based Argonaut came out on top to develop creative solutions for The Zebra and establish the rising brand’s credibility. The insurance comparison site has seen significant growth and fundraising in recent months. The addition of its new AOR looks to position the company as a top trusted service in the marketplace.

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January 13, 2021

How NerdWallet Tackles Changing Consumer Behaviors in New Campaign

“New Money Goals,” the brand’s current campaign created with longtime agency partner Argonaut, markets NerdWallet as a provider of tips for answers to getting auto insurance “to match that new zero mile commute,” or help refinancing a mortgage. The campaign debuted late last month.

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January 12, 2021

O'Doul's partners with Match to normalize alcohol dates for Dry January

O’Doul’s is teaming with Match to normalize no-alcohol dates for Dry January. Praytell helped with the initiative, which includes colorful cans, Match profile updates, and a special sweepstakes.

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July 30, 2020

Praytell Bags Agency of the Year at the PRWeek US Awards

Praytell’s strong commitment to culture, substantial expansion — the firm saw double-digit growth as revenue grew to $21.6 million — and ferocious appetite to meet the changing needs of clients gained top marks from judges.

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